Blur - Coffee and TV from Andrey Tukhtamanov on Vimeo.
In a recent tutorial it was suggested that I looked at the music video Coffee and Tv by the band Blur; this is because of the animation aspect and the similar narrative to our music video idea. The video opens with a animation of a milk carton, this links to our idea because we plan to used small plasticine men. There are many long shots showing the small scale of the milk carton - We plan to use similar shots to represent the small men living in a big world, we will also reinforce this by using life sized instruments to add a cute factor.
The narrative of this music video involves a missing boy who's family want to find, the milk carton has the image of the missing person on him and faces a range of difficulties before finding him; this is where a live performance is used which is a convention of the Indie genre. The video is completed by the boy being found and the milk carton being crushed. This narrative is very similar to ours because we aim to create a story about small plasticine men trying to imitate Tonic the real band.. The video will consist of the small men in a big world trying to find their way round; it will then end with the real band finding the small men and crushing them, followed by a live performance.
This music video has helped me understand what my group will need to do to achieve a successful music video, we will need to put in a lot of time and effort in order to create a good stop motion, using real people in the video will break up the stop motion, making it less predictable and boring. The live performance and lip syncing will also succeed in Goodwin's theory and complete some conventions of the Indie genre. Using a range of shots will keep the audience interested and we aim to make the pace of the video reflect the speed and beat of the song 'Bohemian Like You'.
