Filming plan

Tomorrow my group have planned to film some more scenes, my role in this will be to supply small scaled objects for example a range of cars. We will take it in turns to take photos and move the objects and models on set. One of the main priorities tomorrow will be teamwork as we are planning to get a lot done but will need to take our time so our stop motion will be as successful as possible. We have already organised a place and time with a camera and tripod, therefore am hopeful tomorrow will be a positive impact on our music video.

Tutorial

Today we had the opportunity to have a tutorial, we were able to discuss the idea's we have and how our music video will follow the Goodwin theory. We also understand an intertextual reference we could make within the video which involves the car chase from the Italian job. I feel this tutorial was really helpful because my group understand where our music video is going and feel positive with the progress we have made. 

Above is a video of the Italian job car scene involving three mini coopers, I feel my group will be able to recreate this on a small scale with toy cars. We will use this intertextual reference with the lyrics 'You have a nice car' as it will create a relation between the lyrics and visuals which will reinforce Goodwin. It will be impossible to have people within the cars, therefore we are planning on the cars travelling around a play dough model.

Looking at existing posters

I decided to analyse existing products to inspire my ideas and to ensure I understand the conventions of a poster, mainly focusing on Indie bands. This will help me create a successful poster which reaches my target audience.

Making digipak draft



Here I have begun experimenting with the colour scheme, however I decided not to continue with this idea because I feel the pastel colours are to feminine and will not appeal to my target audience. The coloured waves also need improving as I found it difficult to get the shape I wanted on Photoshop. But this experiment has made me realise the effect the coloured waves would give and I feel it would be a good representation of the bands creativity.

 To improve on the waved shaped I decided to physically make them out of coloured card to get the form I desired, I then edited the colours on Photoshop. I feel this will give a more sophisticated outcome because the outline will be straight and consistent.

I have also taken knew photos for my digipak and will be experimenting with them, I want the model holding the pen to appear as if he is writing the track listing and the other one to be advertising the competition.

Here I have experimented with the coloured waves, I added a blur effect so the colour didn't appear to overpowering and distracting the audience from the other elements. I decided to write the track listing myself as I wanted the affect of the band writing it to represent them being relaxed and not wanting everything to be perfect; I also feel it will make the audience feel closer to Tonic - as if they are writing to their fans; making the digipak feel personal to each buyer. I will need to develop this idea to involve all 4 band members because at the moment I feel it only represents 2. I will also need to consider the disc design.

Journal - Animatics

Today we began to create our animatics, to do this we photo-

graphed the storyboards and then placed them in order to the
lyrics of the song. We also printed the lyrics off and annotated them to ensure we understood the narrative and meaning of the song. Once finished I feel it will help me and my 
group understand what shot will go where and will identify
shots which may take up to much time.

Digipak Idea

Above contains images of some idea's I have for my digipak, I want colour to be a main theme as our target audience research identified their love for colour. I have yet to decide on a typography but know I want it to be simple, almost as the band has written it themselves to make the fans feel closer to Tonic.

Logo development

Since receiving feedback on our bands logo we have experimented with a range of colours to see what affect this has on the logo. I feel adding colour will be more successful because our target audience felt the black and white was plain and boring.